The opportunity Facebook’s dynamic information sharing environment presents a vast opportunity for you to build both distribution and engagement with their respective audiences. Facebook offers simple, powerful tools that empower you to capitalize on the breadth and depth of the social graph both on and off Facebook. Expand your reach and boost distribution A Facebook Page, or public profi le, is a customizable presence for your blog to join the conversation on Facebook. Your Page will focus on the News Feed of content posted by you and the interactions your readers have with that content. By leveraging the real connections between people on Facebook, a Page turns your readers into infl uencers. Posts on the Page will appear in the News Feed, offering you a powerful, real-time medium to build and reach your audience.By leveraging the real connections between people on Facebook, a Page turns your readers into infl uencers. Posts on the Page will appear in the News Feed, offering you a powerful, real-time medium to build and reach your audience.
Facebook Public Profi les: Bloggers
Facebook Fan Box: The Fan Box is a widget that allows your readers to become your fans with 1-click without leaving your blog . With the Fan Box your readers can see how many users are already fans and read recent posts from your Facebook Page. Facebook Connect: Facebook Connect enables users to take their authentic Facebook identity with them across the web, allowing them to connect with their friends and publish actions they take on your blog back to Facebook. Facebook Connect also eases the new user registration process, by enabling users to login immediately with their Facebook account and share their activities both on and off Facebook. Facebook Comments Box: Comments Box is a simple, but powerful social widget that enables your readers to leave authentic comments and then publish those comments on Facebook as a Feed story. This is a great way to have your audience engage on your site.Facebook Public Profiles: Bloggers
Track readership and learn more about your audience Get statistics on your audience, demographics, page views, interactions and much more with our easy-to-use Insights tool. Track and measure growth and engagement as you build out your presence on Facebook.
Engage with your readers and build sustainable traffic
Notes: Facebook Notes allows you to seamlessly import your existing blog onto Facebook. You can also publish new entries with images, links and more on Facebook and export them to other mediums. Users can also subscribe to your notes via RSS. Publisher: Use the Publisher to share new and exclusive content with your readers and create dynamic interactions by publishing an unlimited number of status updates, photos, videos and links. Your audience will be able to view and ‘like’ your content, leave comments and share them with their friends.
Discussion Boards: Use Discussion Boards to spark conversations among your readers. Solicit feedback on a particular topic and encourage your audience to start discussions of heir own. FBML Boxes: Add FBML boxes and customize the tabs on your Page to share unique content. With the FBML box, you can write custom content and links that point back to your blog. It’s a great way to control the message to your readers with basic HTML-style markup.
Find out more at www.facebook.com/influencers
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